Real Estate Blogs
Having a blog for your online or local business is the perfect way to complement your website. The search engines like Google love blogs because they encourage user interaction and they are regularly updated.
So creating a blog and posting to it on a regular basis is one of the best ways to increase your ranking with the search engines. Our “Real Estate Blogs” service is designed especially for real estate agents who want to get traffic by improving their search engine rankings. Here’s what we do for you:
- We set up your blog using the most recent version of WordPress.
- Then we add a design theme specially modified for your business – including your own logos, photographs and unique headers.
- Then we add up to three pages about your service – focusing on what makes your business distinctive.
- If yours is a local business we optimize your blog to rank well with the search engines for your most important local keywords.
Search Engine Optimization
Anybody in business these days knows the importance of the internet when it comes to potential business growth. This is especially the case with local business where the use of internet search engines such as Google, Yahoo and MSN has now passed the Yellow Pages as the most frequently used source for local business information.
This means if you have not established an online presence you’d better do so quickly because more and more people will be looking online for local business services. It also means that expensive Yellow Pages advertising – even of the online variety – as well as other forms of print advertising are becoming less and less viable as fewer and fewer people actually use those services.
Having an attractive and functional website is important, but just having a website is not enough. Getting search engine traffic and valuable leads is the result of ongoing efforts to build your web presence and get the search engines like Google working for you 24/7.
One of the best features of having your own blog is the way it can enhance your search engine exposure and help generate free search engine traffic. Blogs get indexed in the search engines because of two things: unique content and inbound links. These are the two pillars of search engine optimization (SEO) which is the process of making your websites, blogs and other internet properties search engine friendly and pushing them up in search rankings. At Linknet we are experts in SEO and have helped hundreds of clients get better search engine rankings and increased traffic.
We Optimize Your Blog
When we create a blog for you we begin by “optimizing” it for your most important keywords. These are the search terms that most people will enter into a search engine when looking for local business services in your area. The objective is to get your blog coming up as high as possible on the first page of Google for as many of your key search terms as possible.
Then we create up to three pages that are optimized for your most important keywords – pages describing your products or services.
Then we give you a minimum of 100 inbound links from other blogs and websites within our network of hundreds of sites. We do this by spreading inbound links pointing to your blog across many different sites.
We Help You Add New Posts
Then in order to help and encourage you to make regular posts to your blog we give you a free subscription to our own “Help” blog which offers articles and videos on how to create effective blog posts.
Then we give you another free subscription to our monthly service called “Real Estate Clippings”. This gives you a selection of articles, outlines and ideas you can use to create your own unique blog posts including:
- Ideas for articles about real estate buying and selling
- Daily summaries of current real estate news and breaking stories
- Outlines and examples to help you describe your own service
- Outlines and examples to help you describe the real estate scene in your area
Get your own Real Estate Blog now…
